Goal-Setting Workshops for Workers
In-person or virtual workshops that teach employees how to set and achieve personal and professional goals while fostering friendships at work.

Business Plan: Goal-Setting Workshops

Executive Summary

Goal-Setting Workshops is a unique initiative aimed at providing employees with the tools to set and achieve personal and professional goals. Through in-person or virtual workshops, we foster a supportive environment that encourages friendships and collaboration at work.

Mission Statement

Our mission is to empower employees to take charge of their personal and professional development, creating a culture of growth, collaboration, and support within the workplace.

Business Objectives

  • Conduct 50 workshops in the first year.
  • Achieve a 90% satisfaction rate from participants.
  • Establish partnerships with at least 10 local businesses.

Market Analysis

The demand for personal and professional development workshops is on the rise, particularly in corporate environments. Companies are increasingly recognizing the importance of employee well-being and productivity. Our target market includes:

  • Corporations looking to enhance employee engagement.
  • Small businesses aiming for team cohesion.
  • Remote teams needing connection and motivation.

Services Offered

Workshop Type Description Duration
In-Person Workshops Interactive sessions focused on goal-setting strategies. Half-day or full-day options.
Virtual Workshops Online sessions utilizing engaging digital tools. 2-hour sessions.
Follow-Up Sessions Check-in workshops to assess progress and adjust goals. 1 hour.

Marketing Strategy

Our marketing strategy will include:

  • Social media campaigns targeting HR professionals.
  • Networking events and local business expos.
  • Email marketing to past participants and referrals.

Financial Projections

We project the following financials for the first year:

Revenue Streams Projected Income
Workshop Fees $100,000
Corporate Packages $50,000
Follow-Up Sessions $20,000

Conclusion

Goal-Setting Workshops aims to create a supportive community within workplaces through effective goal-setting strategies. With a focus on collaboration and personal development, we are poised to make a significant impact in the corporate training sector.

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